Hello there! It’s a Monday after vacation for me, so things should be interesting to say the least. I did, however, get plenty of rest this weekend, so after a good cup of coffee I should be able to conquer anything!
Anyway, I’m really excited for this week because I have a NEW Informal Course starting at the University of Texas at Austin: Etsy 101!
I came up with the concept for this course almost a year ago, after I’d seen some success with my own Etsy Shop. I know there’s got to be people out there with talent and goods they want to sell online but may not know how.
While it’s not difficult to start an Etsy Shop, I do think that knowing how their platform works and how they use formulas just as any search engine does, to give yourself a leg up on selling.
So, here is the official course description on the UT Informal Course website:
Are you excited to open your own Etsy Shop? Join Etsy Shop owner, Holly A. Phillips, and get step-by-step instructions for setting up your store, getting noticed online and making sales. You will learn about:
- Logos and branding
- Taking great photos of your items
- Creating a complete product listing
- SEO – using keywords/tags to your advantage
- Handling the holidays/seasonal changes
- Customer service on Etsy
- Marketing your shop
No matter what you’re selling, following the right steps will lead to sales! Let’s get started!
Registration is still open! The course is two hours a week for five weeks, every Thursday. If you can’t make it this semester, there’s another course starting in mid-October.
I also teach Blogging for Beginners at UT and the next course starts in September, with another round in November.
I hope you’ll be able to make it! If you don’t live in the area, feel free to take a look around the blog — I offer all sorts of remote services, as I have clients all over the globe. Feel free to email me with any questions at Holly@thebitterlemon.com.