
It’s a new year, a new you… could a new job be in store? Or, perhaps you’re considering an entire career change. If you’re new to The Bitter Lemon (Welcome!), let me fill you in: I unexpectedly lost my job at the end of 2014, spent most of 2015 hunting down my dream job, before finding it, moving 7 hours west, and am now living the LIFE.

And yes, they keep beer in the fridge for employees at my job (no, I’m dead serious) and there’s unlimited vacation.
Someone pinch me.
How did this happen to me? I got my job from LinkedIn. Again, I’m dead serious.
The better question here is, how can YOU do this?
Because here, at TBL, I’m all about spreading joy and happiness, and most importantly, figuring out ways to make every situation yours for the taking.
So, I’ve got 6 tips for improving your LinkedIn profile and landing that job you’ve been fantasizing about:
Let people know you’re looking
- Whether you post on LinkedIn that you’re currently exploring career opportunities or you cleverly update your resume to reflect your job status, put it out there that you’re serious about a job search. Many hiring officers won’t take you seriously if you aren’t either – they think it’s a waste of time.
Actually fill out your profile
- One of the BEST things about using LinkedIn to find a job is that many companies will let you apply for the job using your profile, which takes about two clicks. Trust me, it’s waaayyy better than having to upload and parse your resume, and then rewrite the whole thing again via answering a million questions. So, put everything on your profile you’d want a potential employer to know.
- Recently, LinkedIn added a ton of new sections you can fill out and add to your profile. I’m not saying you’ve got to go nuts on these, but if you’ve got things to add, do it – if they’re going to make you look better, anyway.
- When you fill out your profile, don’t be shy. You don’t have to worry about fitting all the information on one page, so go ape shit. Fill out all of the things you’ve accomplished in your previous jobs, highlight special courses or trainings you’ve attended, and don’t forget about areas you’ve excelled in. Sure, it’ll take time, but you only have to do it once.
Use a professional (looking) profile picture
- I know not everyone has a professional headshot, but at least try to use a decent-looking photo. Do not use a selfie or any photo that features you, intoxicated, or looking sloppy. Come on! If you don’t have a photo, rig your iPhone to a steady area, sit in front of a plain wall with some natural lighting, set the timer, and smile like you mean it!
- No matter what, don’t leave the photo empty. That just looks sad.
Network!
- I’m not a big fan of networking, but networking on LinkedIn is pretty easy since you can do it while laying on your couch wearing sweats. So, find people you know, and connect with them – I’ve heard hiring officers only look at profiles with at least 100 connections. Find me (Holly A. Phillips) and let’s link up; 99 more to go!
- Follow thought leaders in your field, or in the field you’re hoping to get into. Also, look for groups that talk about your passions, and join them.
Search for the right job
- One thing is certain: LinkedIn is a GIANT search engine. But, in order for that to work in your favor, you’ve got to use the right words to find the jobs you’re looking for. This may take some brain storming. Think about the job you want, or the career field you’re interested in. Make a list of words and/or phrases that could describe it, and use these to narrow (or widen) your search.
- For example, I knew I wanted a job that had something to do with Web/Internet and also writing and/or editing. I searched for all of those things, but also, web marketing, search engine marketing, social media strategy, online marketing, etc. I was able to find hundreds of jobs to apply to!
Don’t forget (or abandon) traditional job hunting skills
- Yes, I work in the tech industry and I applied through LinkedIn, but societal norms still apply when it comes to job hunting. You still need to craft a well-written email/message/cover letter, and reply within a timely manner if you get a message or a call. The interview is still just like any other interview, and after every interview I had, even phone interviews, I mailed hand-written thank you cards.
So, there you have it! Got any other tips that have worked for you? Feel free to share them in the comments. Best of luck in your job search, and I hope to see you on LinkedIn!